SEO company in Chandigarh Web Design and Development
23 Oct

GEO stands for “generative engine optimization” which means the process of optimizing your website’s content to boost its visibility in AI-driven search engines such as ChatGPT, Perplexity, Gemini, Copilot and Google AI Overviews. 

GEO positions your brand to appear in AI-generated results when users search for queries related to your products, services or areas of expertise.

As search behavior evolves, achieving better visibility in AI-generated responses is key to your brand being discovered in this new era of digital marketing. It’s not just about being seen; it’s about engaging potential customers, clients and audiences in meaningful ways, regardless of where they begin their search journey. 

Ultimately, the goal of GEO is to increase your website’s visibility, attract more targeted traffic and turn visitors into loyal fans of your brand who return time and time again. 

Leave a Reply

Your email address will not be published. Required fields are marked *